Staging Tips
Below are some preparations you can make prior to contacting an agent. You can also contact us at any time and we can guide you through the entire process as well.
Preparing
Your Home
The following are a collection of tips from a variety of real estate
sources on what to do to prepare your house for the market, many of which
may help increase your home’s resale value.
Based on a recent study
by HomeGain, an online real estate marketing resource, of over 600 real
estate professionals, the home improvement projects that had the highest
price returns were:
1) Updates to the kitchen and bathroom: an
estimated $3,435 price increase for resale;
2) Painting the outside
of the home: an estimated $2,222 price increase offered one of the highest
returns;
3) Have the house washed: Before you make the investment in
a paint job, take a good look at the house. If it has mildew or general
grunge, just washing the house could make a world of difference.
Other do-it-yourself projects include:
4) Cleaning and de-cluttering:
Remove any personal items, de-clutter countertops, organize closets and
shelves, and make the home sparkling clean. Estimated return: $1,990
5) Light and bright: Clean all windows inside and out, replace old curtains,
update lighting fixtures, and remove anything that blocks light from the
windows. Estimated return: $1,550
6) Staging: Rearrange furniture,
bring in new accessories and furnishings to enhance rooms, including artwork
and playing soft music in the background. Estimated return: $2,194
7)
Landscaping: Punch up the home’s curb appeal in the front and backyards by
adding bark mulch, bushes and flowers, and ensure current plants and grass
are well cared for and manicured. Make sure the little things are done like
raking, sweeping the walkway, trimming back the bushes. Little things make a
big difference. Estimated return: $1,932
8) Repair electrical or
plumbing: Repair any leaks under the bathroom or kitchen sinks, remove any
mildew stains, and ensure all plumbing is in good working condition. Update
the home’s electrical with new wiring for modern appliances, fix any lights
or outlets that don’t work, and replace old plug points with new safety
fixtures. Estimated return: $1,505
9) Replace or shampoo dirty
carpets: Steam-clean carpets, replace any worn carpets, and repair any floor
noises. Estimated return: $1,739
10) Cool it down! On hot summer
days, cool down the temperature of the home to add an inviting feel and make
buyer clients want to stay in the home as long as possible. Try turning on
the sprinklers to cool off the outdoor area.
11) Put a fresh coat of
sealer on your asphalt driveway: In addition to looking like a fresh coat of
paint for your driveway, it will actually protect and prolong the life of
the driveway.
12) Want a great way to refresh concrete driveways?
Cost effective and easy to install for the do-it-yourselfer, sealing or
resurfacing your driveway leaves it looking like it was just poured. There
are also solutions for the cracks and other undesired concrete issues.
Staging
Your Home
Realtor.com Staging Tips
Finishing Touches
By Melissa Dittmann Tracey | February 2011 - From Realtor.com
The
reality today is that sellers don't want to spend big to get their house in
tip-top shape for buyers. The good news is that there's plenty they can do
for free or at a very low cost.
Even with forecasts for a rise in
home-improvement spending this year, it’s still going to be a challenge to
convince sellers to pay for upgrades that will please buyers. But with so
much housing inventory available, your listings need to be looking their
best. That’s why Terrylynn Fisher, CRS, GREEN, a salesperson and staging
specialist with Empire Realty in Walnut Creek, Calif., helps her clients
focus on the little things that will make the biggest impact at showings.
“We need to try to take what sellers have and add to it to make it as
appealing as possible,” Fisher says. “There are a number of affordable
things you can do to improve the appearance.”
Details
You may not be able to convince sellers to shell out money to
professionally stage their home, but getting it sparkling and clutter-free
requires little more than elbow grease. After clearing away clutter, polish
the hardwoods, clean the countertops, and dust the light fixtures. You can
make a stainless steel sink shine with thrifty cleaning remedies such as
baby oil or club soda, according to DoItYourself.com. Fisher likes Howard
Products’ line, which includes Restor-A-Finish (about $5 per can). It comes
in various wood finishes and can be used to polish cabinets and even blend
out minor scratches and imperfections.
Tips:
Box it up. Most people pack up after they sell the house, but why wait?
Sellers should start packing as early as possible—ideally, before they put
the home on the market.
Show off the laundry space. Buyers will be
impressed if the laundry room is fresh, inviting, and organized. Make sure
light bulbs are working, and hide soaps in a cupboard or line them neatly on
a shelf.
Focus their attention. Pick a focal point for each room. For
example, the focal point of a bedroom is usually the bed, and for a music
room, it’s the piano. If a room is mostly empty, you can help draw attention
to a corner with a plant or mirror.
Floors
Hardwoods are on most buyers’ wish lists (red oak being the most popular,
according to the National Floor Trends 2010 market study). Hardwood flooring
averages about $5 to $15 per square foot, plus about $2 to $8 per square
foot for installation, so it’ll be pricier than vinyl, carpet, or other
options. But it can make a huge difference. You may find less expensive
hardwoods by going directly to installers, who buy their inventory
wholesale, Fisher notes. If it’s a small area, the upgrade won’t be as
expensive, says remodeling industry expert Bill Millholland, an executive
vice president with Case Design/Remodeling Inc. To imitate the look for
less, try vinyl or Bamboo flooring, a sustainable resource that resembles
wood but averages $4 to $6 per square foot.
Tips:
Call the experts. Dirty, worn carpet may benefit from professional
cleaning, ranging about $180 to $390 for a 1,300-square-foot home.
Refinish it for cheap. Practically any beaten-up hardwood can be salvaged
with refinishing, about $340 to $900 for a 15-by-15-foot room, according to
CostHelper.com. Call a professional tile company to freshen up ceramic tile
grout—or, for do-it-yourselfers, hardware stores sell grout paint.
Add a layer on top or bottom. One other option for lackluster
flooring: Use an area rug, even over carpets. It’ll add a splash of color,
and bring definition to living areas. If you’re adding inexpensive
carpeting, consider upgrading the carpet pad, Fisher says. It’s only about
50 cents more per square foot and it will make a budget carpet feel
luxurious, she says.
Lighting
New lighting
fixtures are a quick way to create ambiance. Just avoid brass lighting
fixtures, which had their heyday in the 1980s. More contemporary choices are
brushed nickel and chrome finishes. Also, rust and oil-rubbed bronze are
becoming more popular as more home owners set out to have lighting that
doubles as an accent feature, says kitchen and bath designer David Alderman,
2011 National Kitchen and Bath Association president. Use lighting to
highlight special features—pendant lights to show off that kitchen island or
sconces to illuminate a foyer. Under-cabinet lighting in the kitchen is
affordable and makes countertops sparkle, Millholland says. Fluorescent
light strips tend to be more affordable and easier to install than puck
lights.
Tips:
Go natural. Open those blinds
and wipe down the windows. You’d be surprised at how much a simple window
cleaning can instantly improve natural light.
Save on energy costs.
Compact fluorescent bulbs remain the go-to choice for energy efficiency.
Early CFLs didn’t always deliver on light quality or convenience, but they
now come in warm, neutral, and cool colors, and major manufacturers are now
enclosing the spiral tube in a conventional bulb shape.
Don’t forget
the basement. The biggest problem with basements is a lack of adequate
lighting. While the natural-lighting flow often can’t be altered, adding
lights will create a sense of open airy space on a par with the rest of the
house. Paint walls an opaque color so natural light will appear brighter.
Paint
A few gallons of paint can go a long way
in making a home more chic—and the cost can’t be beat. Covering a
12-by-12-foot room with two coats will cost you about $50 to $100, including
supplies. “A home’s interior painted in a pale yellow or light green, or
even beige, gives buyers an idea of what they can do with a space,” says
Bill Fields, vice president of merchandising for the Lowe’s paint division.
Reserve darker or trendier colors for accent walls or to highlight details
such as a fireplace or an arched doorway, says Erika Woelfel, director of
color marketing at BEHR Process Corp., a paint supply company based in Santa
Ana, Calif. Common color picks for accent walls are dark red, green (not
lime green, though), or a stone gray. Or instead of introducing a new color,
use the paint in the rest of the room as a guide, choosing a color that’s
three shades darker. To bring depth to a long hallway, Fields suggests
painting the wall at the end of a long hallway a different shade than the
others.
Tips:
Shine with sheen. Flat or matte
finish is difficult to clean and shows scuffs. Increasing the sheen can
brighten rooms. Eggshell or satin bounces light off the walls to make spaces
seem larger. Semi-gloss, higher on the sheen level, is a good option for
kitchens and bathrooms since it’s easy to clean, Fields says. And gloss, the
shiniest of all, is best for big “statement” areas, such as the front door,
Woelfel says. But gloss accentuates flaws, so use it sparingly.
Create monochromatic harmony. Use different variations of the same color
throughout the home. The Paint Quality Institute, a paint education
resource, refers to this as “layering.” Choose a color card, which usually
has about three or four similar hues, and use two or more colors from the
single card. Use the lighter colors in the main living areas and darker
shades for the rooms that branch out, such as the bedrooms, Woelfel
suggests.
Paint the baseboards white. But don’t use stark white,
which can take on gray tones against some wall colors, says Woelfel, who
suggests antique white or Navajo white as better options. If the home has
dated stained-wood trim, simply painting it off-white can bring it
up-to-date. But don’t forget to use a primer first.
7 Ways to Create a Cohesive Style
Small updates will have a more dramatic impact if home owners are careful to
keep the styles consistent and find ways to draw out the home’s best
features. Here are some tips from experts on how to make small improvements
pay off.
1. Concentrate on big impact rooms. Be
selective about what you do. Kitchens and bathrooms still usually offer the
most bang for your buck, says remodeling industry expert Bill Millholland,
executive vice president with Case Design/Remodeling Inc.
2.
Go neutral. Don’t introduce too much color to the “bones” of the
home. You don’t want buyers to see too much bold color on cabinets and walls
and say, “‘I have nothing to go with red,’” says Terrylynn Fisher, crs,
green, a staging consultant at Empire Realty in Walnut Creek, Calif. “Buyers
will have a tough time seeing past it.” Stay neutral with walls, cabinets,
and fixtures. Bring in pops of colors through accessories.
3.
Consult an expert. A professional stager or remodeler can work within your
budget and pinpoint where best to spend your dollars. For a list of
contractors or interior decorators, ask colleagues or friends for
recommendations or check the Web sites of organizations such as the Real
Estate Staging Association or the National Kitchen and Bath Association.
4. Know when inexpensive won’t work. Certain projects
simply can’t be done cheaply, especially in a high-end home. “If it’s a
luxury home, replacing the vanity with an off-the-shelf product from a
big-box store isn’t going to cut it,” Millholland says. “Most consumers will
be able to tell that you did something cheap. They won’t even see the value
of it, so you’re better off cleaning what’s there and having it appear its
best.”
5. Find inspiration. For design guidance,
grab a catalog from Pottery Barn, Restoration Hardware, or Williams-Sonoma.
“Anything you see in there is fairly consistent with what the average
consumer is looking for,” Millholland says.
6. Plan
your budget. Even small projects can carry a premium if a contractor is
needed for installation. For labor savings, bulk your work, grouping several
projects in a full day’s work rather than hiring a handyman or contractor
for separate hourly jobs, Millholland says.
7.
Complement the architecture. If it’s a two-story colonial home, avoid overly
contemporary updates, such as stainless steel countertops. Likewise, if the
exterior is modern or contemporary, stay away from traditional styles, such
as dark wood or classic lighting fixtures, Millholland says.
Mike's Tips
- First Impressions - Be sure the entry / porch area is clean, free of
spider webs and is nicely caulked & painted. Replace tarnished /
worn locksets and light fixtures. Replace door bell button if
needed.
- Please have a door mat so agents & buyers can use it
-
De-clutter - especially the Kitchen counter
- Remove excess magnets,
photos & works of art from the refrigerator
- Bold colors only in
accents - otherwise neutral colors
- Have fireplace area neat & clean -
hire professional if necessary - chimney crown is a common needed repair
-
Check your windows - if any have 'lost their seal' - foggy -
have glass
company repair - usually only about $75
- Clean utility room area -
wipe off furnace, water heater, etc. - make sure basement is free of
spider webs
- Change the furnace filter
- Clean out closets and donate
excess
- As the article above says, replace as many old, outdated or
brass light fixtures as possible with newer style brushed nickel, rubbed
oil, chrome - they are not as expensive as you think
- Make sure there
are no code violations - electrical, plumbing, missing rails, trip
hazards
- Clean out garage so it looks spacious - if not too pretty,
paint the walls & ceiling
- Trim the shrubs away from the sidewalk &
driveway - make is appealing and safe for potential buyers
- Add
flowers and mulch in the front
- Contact us for more help and personal recommendations.
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